Snapchat's Snap Map Reaches 400 Million Monthly Active Users

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3 days ago

Summary

Snapchat's Snap Map has reached 400 million monthly active users, allowing users to share their locations with friends and discover new places. This feature is crucial for Snapchat's social network and provides a competitive edge over rival platforms.

Key Points

Snap Map allows users to see their friends' locations in real-time
The feature helps users discover local hotspots and find things to do
Snapchat has been updating Snap Map with additional functionality, including a 'Footsteps' feature that tracks users' location history

Why It Matters

This milestone is significant for Snapchat as it demonstrates the popularity of its social discovery feature and provides a competitive edge over rival platforms.

Author

Aisha Malik

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