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The Verge·

🚗Ferrari Luce Electric Car Starts at €550K in Italy

Ferrari's first electric car is here, and it costs a fortune

TL;DR

Ferrari introduces the Luce, its first fully-electric vehicle starting at €550,000 in Italy. It's also the brand’s second four-door car and first five-seater.

Ferrari just dropped the price tag for its first electric vehicle, the Luce: a whopping €550,000 in Italy. This is Ferrari's first EV and its second four-door model, with seating for five passengers. The design team behind it? LoveFrom, led by Jony Ive and Mark Newson, who handled both interior and exterior aesthetics. Why should you care if you're not a car enthusiast? Well, the Luce isn't just about luxury; it's also packed with tech that could set new standards for electric vehicles. With four motors and 1,035 horsepower, this car is more SUV-like than traditional sports cars. Plus, its unique sound system amplifies rear motor vibrations rather than relying on synthesized sounds. The Italian starting price is €550,000, but US pricing remains a mystery for now.

Ferrari Luce Electric Car Starts at €550K in Italy — The Verge

Key Points

1

The Ferrari Luce starts at €550,000 in Italy; US pricing TBA

2

LoveFrom designed both the interior and exterior of the Luce

3

Ferrari's first four-door car with seating for five passengers

4

Luce features 1,035 horsepower from its four electric motors

5

Unique sound system amplifies rear motor vibrations naturally

Why It Matters

If you're in the market for a luxury EV or interested in cutting-edge automotive tech, Ferrari's Luce is worth watching. Its €550K price tag makes it the most expensive Ferrari yet, but its innovative design and technology could influence future electric vehicle development.

Ferrarielectric-vehiclesLuceLoveFromJonyIve

Frequently Asked Questions

Why does this matter?

If you're in the market for a luxury EV or interested in cutting-edge automotive tech, Ferrari's Luce is worth watching. Its €550K price tag makes it the most expensive Ferrari yet, but its innovative design and technology could influence future electric vehicle development.

What happened?

Ferrari introduces the Luce, its first fully-electric vehicle starting at €550,000 in Italy. It's also the brand’s second four-door car and first five-seater.

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