🛠️Meta's Muse Agent Hits iPad, Adds Walmart and Sephora
TL;DR
Meta's Muse AI agent launched on iPad a month after its phone debut, with 6.6 million installs by Sensor Tower's count. It can now complete purchases at Best Buy, Gap, Sephora, Walmart and Wayfair.
Meta's Muse AI agent launched on iPad a month after its phone debut, with 6.6 million installs by Sensor Tower's count. It can now complete purchases at Best Buy, Gap, Sephora, Walmart and Wayfair.
Key Points
Muse launched on iOS and Android September 8; iPad app arrives October 7
New small-business connectors include Asana, Canva, Dropbox, Figma, QuickBooks, GitHub, Klaviyo and Zoom
Retail partners let Muse shop and check out on a user's behalf
Websites sometimes block agents as bots
Meta is working on an open standard so personal agents can identify themselves to businesses
Why It Matters
Agent checkout is arriving faster than agent identity. Whoever sets the 'I am a legitimate agent' standard decides which agents get through the door.
Quick Facts
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