📈OpenAI Cuts GPT-5.6 Luna Price 80% in AI Price War
TL;DR
OpenAI dropped GPT-5.6 Luna's price 80% to 20 cents per million input tokens and $1.20 output, with Terra down 20%. The cuts ride efficiency work that reduced serving cost 20% and raised token-generation efficiency more than 15%.
OpenAI dropped GPT-5.6 Luna's price 80% to 20 cents per million input tokens and $1.20 output, with Terra down 20%. The cuts ride efficiency work that reduced serving cost 20% and raised token-generation efficiency more than 15%.

Key Points
GPT-5.6 Luna cut 80%: 20 cents/M input, $1.20/M output
GPT-5.6 Terra cut 20% to $2/M input, $12/M output
Kernel work reduced end-to-end serving cost by about 20%
Token-generation efficiency improved by more than 15%
Better routing and context management cut repeated agent work
Why It Matters
OpenAI is answering cheap Chinese open models by racing down its own cost curve, which resets the price customers will pay for frontier tokens.
Quick Facts
Frequently Asked Questions
Why does this matter?
OpenAI is answering cheap Chinese open models by racing down its own cost curve, which resets the price customers will pay for frontier tokens.
What happened?
OpenAI dropped GPT-5.6 Luna's price 80% to 20 cents per million input tokens and $1.20 output, with Terra down 20%. The cuts ride efficiency work that reduced serving cost 20% and raised token-generation efficiency more than 15%.
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