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Ars Technica·

🤖YouTube Unveils AI-Powered Features at Made on YouTube

YouTube's AI Overhaul: Custom Feeds, Group Chat, and More

TL;DR

YouTube's Made on YouTube event showcased AI-driven features like Custom Feeds, group chat, and Ask YouTube. Custom Feeds let users tailor their homepage feed, while Ask YouTube offers conversational video recommendations. Group chat support is rolling out in select countries.

YouTube's Made on YouTube event unveiled a suite of AI-driven features aimed at personalizing the user experience. Custom Feeds, a standout feature, allows users to add new tabs with content of their choice, refining their homepage feed to match their interests. This is a game-changer for users who want more control over their content consumption. YouTube also introduced Ask YouTube, an AI-powered feature that provides conversational video recommendations and product information. Additionally, group chat support is rolling out in select countries, enhancing the social aspect of the platform. Custom Feeds will roll out soon in the US for web, mobile, and TV users.

YouTube Unveils AI-Powered Features at Made on YouTube — Ars Technica

Key Points

1

Custom Feeds allow users to add new tabs with content of their choice, rolling out in the US soon.

2

Group chat support is rolling out in the US, UK, Singapore, Brazil, and some European countries.

3

Ask YouTube provides conversational video recommendations and product information, becoming more prominent across the platform.

4

YouTube will introduce live matchmaking and autodubbing, with 40% of live watch time coming from viewers outside the creator's home country.

5

Creators can use Gemini-based conversational editing to run up to three different versions of a video to find the most engaging one.

Why It Matters

If you're a YouTube user looking for more personalized content, Custom Feeds and Ask YouTube are must-haves. Custom Feeds let you tailor your homepage feed, while Ask YouTube offers conversational video recommendations and product information. For creators, the Gemini-based conversational editing feature and live matchmaking are game-changers, offering new ways to engage with viewers and optimize content.

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