Half your customers now ask an AI before they ask Google. NIQ says 51% of US shoppers used an AI tool to shop last month — first time past the halfway mark. Recommendations lead (20%), AI shopping assistants next (16%). The lesson for brands: your product page now has two readers. Clean specs and structured data are the new SEO. More at www.contentbuffer.com What was the last thing you bought after an AI recommended it? #AI #Ecommerce #AgenticCommerce #Retail #Marketing #SEO