Summary
Instagram Threads has grown by 30 million users in Q1 2025, reaching over 350 million monthly active users. This growth surpasses the increase seen in the previous quarter and indicates that Threads is becoming a major player in the social media landscape.
Key Points
Threads added 30 million users in the first quarter of 2025, bringing the total number of monthly active users to over 350 million.
The growth is significant compared to other social apps, with Bluesky adding roughly 20 million users in a single quarter.
Meta's CEO Mark Zuckerberg has stated that Threads continues to be on track to become the company's next major social app.
Why It Matters
This growth matters because it highlights the potential for Instagram Threads to become a major player in the social media landscape, potentially challenging other popular apps like Facebook and WhatsApp.
Author
Sarah Perez