Summary
Patreon partners with Sony Music and Amazon Wondery for podcasting; popular shows like 'Getting Better with Jonathan Van Ness' and 'Scamfluencers' will be available on the platform; the partnership aims to expand beyond Patreon's current base of podcasts and offer exclusive perks for show fans.
Key Points
Patreon has signed partnerships with Sony Music Entertainment and Amazon's Wondery, making popular podcast shows available on its platform.
The partnership allows Patreon to stand out among other platforms that support podcasts, offering exclusive perks for show fans.
The deal means select podcasts from Sony Music and Wondery will be available on Patreon, including 'Getting Better with Jonathan Van Ness' and 'Scamfluencers'.
Patreon earned over $472 million from over 6.7 million paid memberships last year, making podcasting the single highest-earning category of creativity on the platform.
Why It Matters
The partnership between Patreon and Sony Music Entertainment and Amazon's Wondery is significant because it allows creators to reach a wider audience and earn more revenue through exclusive perks.
Author
Aisha Malik