🍔Uber Acquires ezCater for $2.3B to Boost Food Delivery
Uber's latest move to dominate food delivery
TL;DR
Uber is acquiring ezCater for $2.3 billion, a marketplace for large meal orders, to boost its food delivery business. This move aims to attract more restaurant partners and larger catering clients.
Uber is acquiring ezCater for $2.3 billion, a marketplace for large meal orders, to boost its food delivery business. This move aims to attract more restaurant partners and larger catering clients, making it easier for restaurants to reach new, larger customers. ezCater generated over $2.5 billion in gross bookings over the last 12 months, positioning it as a significant player in the food delivery market. This acquisition is part of Uber's strategy to grow its food delivery business through various acquisitions and investments, including the $15 billion deal with Delivery Hero.
Key Points
Uber is acquiring ezCater for $2.3 billion, a marketplace for large meal orders.
ezCater generated over $2.5 billion in gross bookings over the last 12 months.
The company was founded in 2007 and bootstrapped for seven years before raising $4 million in 2014.
This acquisition helps restaurants win more valuable orders and expand their customer base.
Uber's food delivery business is growing through various acquisitions and investments, including the $15 billion deal with Delivery Hero.
Why It Matters
If you're a restaurant looking to expand your customer base, ezCater's acquisition by Uber opens up new opportunities. The $2.3 billion deal positions ezCater as a key player in the food delivery market, attracting more restaurant partners and larger catering clients. This move is a strategic play for Uber to dominate the food delivery space.
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